The ultimate non-surgical “face lift”! Clarins’ concentrated anti-aging serum has a firming and toning effect on the contours of the face and neck. Soothing botanical blend — including firming Oat Sugar and line-minimizing Hibiscus — creates an invisible "mesh" on the skin’s surface for a tightening effect and helps tone and enhance facial contours. The natural alternative to surgery, lasers and injections. NOTE: What substantiation if there for the claim in the first sentence that the benefits are long-lasting?